“Your brand is what other people say about you when you are not in the room.” Jeff Bezos Executive Chairman of Amazon The process of crafting a strong brand identity begins with determining core values and purpose of a brand.…
With Social Media The Information age is making our life easier and easier to execute andcomplete our work. It is becoming much easier to communicate with people: sending money and hiring through an app is a normal thing nowadays. Which…
If you have a business there is a high probability that you must have come across the word ‘Branding’. The issue is that there is a lot of miscommunication around the subject of branding. Reset your misconceptions of branding with…
What is Branding and Why is it Important for Business? As many small businesses often overlook branding efforts, MADnext team would like to explain you the Importance and Why should every brand view themselves as a brand? Branding is essential,…
Positioning a Brand depends upon how it has been segmented and what all criteria have been used to segment it. A brand needs to identify the place that is still holding an opportunity for products like theirs to boom. This…
Brand consistency is a company’s ability to maintain communication and positioning in line with its value and the elements that make up its identity. In branding work, organizations are always looking to develop their image through actions that explore elements…
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