Design
Brand Identity
Education
Career Change is a Personal Brand by Bhavya Garg dedicated to helping professionals navigate career transitions. Recognizing the need for a strong brand identity that would resonate with individuals seeking for career growth and change, Career Change partnered with MADnext to launch its Identity. MADnext helped Career Change develop a cohesive brand identity, including logo design, book covers, merchandise, brand guidelines and dedicated website of Bhavya Garg. The objective of the website is to engage individuals looking for career change.
The logo for career change incorporates the letters “EE” as a continuous loop, symbolizing the process of exiting one career path and entering another.
The loop signifies fluidity, movement, and transformation, essential elements in the journey of a career change. This design emphasizes the idea of continuous growth and the seamless transition from one phase to another.
Uses an “in” symbol enclosed in a box, signifying connection and professional networking. Similarly, our “EE” loop symbolizes interconnectedness and the journey through various career phases.
Continuity and Trust: Circles and loops are often associated with trust and reliability in design psychology. The “EE” loop conveys a sense of security and reassurance, crucial for individuals facing the uncertainty of career change.
Growth and Progress: The upward or outward movement implied by the loop suggests personal and professional growth, resonating with individuals seeking career advancement.
By integrating the “EE” as a loop, our career change logo not only stands out visually but also embodies the essential qualities of modern career transitions—fluidity, growth, and endless possibilities. This design aligns with industry trends and leverages psychological principles to create a logo that is both meaningful and impactful.
Growth and Progress: The upward or outward movement implied by the loop suggests personal and professional growth, resonating with individuals seeking career advancement.
As a new personal brand, Career Change faced some key challenges
Career Change School was born from the belief that everyone deserves a fulfilling career. We empower individuals to confidently navigate transitions with personalized guidance, practical resources, and a supportive community. Our commitment is to provide the tools and knowledge needed for successful career changes, transforming aspirations into reality. Join us in rewriting your professional story.
By integrating the “EE” as a loop, our career change logo not only stands out visually but also embodies the essential qualities of modern career transitions—fluidity, growth, and endless possibilities. This design aligns with industry trends and leverages psychological principles to create a logo that is both meaningful and impactful.
career change logo is a versatile asset that comes in various forms to adapt to different context and applications. each integration maintain its integrity and essence of our brand, ensuring consistent representation across all touchpoints. weather it is displayed on digital, print or metal surfaces our logo serves with neat clarity.
The logo for career change incorporates the letters “EE” as a continuous loop, symbolizing the process of exiting one career path and entering another. The loop signifies fluidity, movement, and transformation, essential elements in the journey of a career change. This design emphasizes the idea of continuous growth and the seamless transition from one phase to another.
social or app icon of career change is a modern interpretation of our logo, optimized for digital platforms. its lean lines and neat presence make it instantly recognizable, while simplicity ensures clarity and legibility on screens of all sizes.
when using icon or logo it is important to leave enough space around them. for a logo the clear space should beat least half of it’s monogram size to maintain its visual clarity. this will help create a clean and uncluttered appearance, which will allow the logotype to stand
brand identity prism encapsulates the multifaceted nature of our brand, encompassing its essence, values, and aspirations. From our strong personality to our vibrant culture, each facet reflects who we are and what we stand for. It serves as a guiding framework that shapes our interactions, relationships, and perceptions, both internally and externally.
a symbol of our brand’s integrity and excellence, and it is essential to protect its integrity at all times. To prevent misuse, it is imperative to adhere to our logo usage guidelines, ensur-ling proper placement, proportion, and color usage. By upholding these standards, we preserve the strength and credibility of the Webuild brand, safeguarding it against any misrepresentation or dilution.
Poppins is a great choice for the Career Change brand due to its modern and clean design, which enhances readability and professionalism. Its geometric simplicity and versatility align with the brand’s values of clarity, transformation, and seamless transition.
Kumbh Sans is an excellent alternative for the Career Change brand because of its contemporary and approachable design. Its balanced, clean lines and legibility align with the brand’s emphasis on clarity and professional growth, making it a suitable choice for communicating transformation and fluidity.
Purple signifies creativity, wisdom, and ambition, aligning with the transformative aspect of career change.
Orange represents enthusiasm, energy, and encouragement, which are essential for motivating individuals during transitions. Magenta embodies innovation and balance, reflecting the blend of professional and personal growth.
Yellow symbolizes optimism, clarity, and positivity, reinforcing the brand’s commitment to empowering individuals with a bright outlook.
Our brand pattern embodies the seamless fusion of cutting-edge technology and eco-conscious innovation, weaving a narrative of sustainable elegance. It reflects a commitment to excellence, driving change, and enhancing the future of mobility through sophisticated design and unparalleled performance.
Creative Direction: Siddhi Sambharia
Project Led by: Hemlata Mishra
Development: Sanjeev Nath
Brand Designer: Immanuel David
Managed By: Tapshi Tyagi
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